LEEgacy Realty Group · Wendy Lee · Free Home Equity Night · Thursday, September 17
Your flyer, your posts, and the people who already proved they work
Six marketers who fill rooms with the exact person you are trying to reach. Their real page is on this page, so you can see it. Under each one: what they wrote, what it got them, why it is your buyer, and yours. Then the flyer and the posts, ready to paste.
Who you are talking to
A woman who has owned her house ten years or more, has six figures of equity she has never touched, and does not call herself an investor.
Where she is: south and southwest suburbs. What she does:"hospital environment, nurses, teachers," nine to five. Her rate: under 3%. How long:"a lot of them are 10, 15, almost 20 years that they've owned."
What she says:"Wendy, I'm never selling my house." and "every dime is allocated to this, to paying bills."
What she actually wants: a retirement, a college fund, a business, time. Not one of your eight buyers asked for property. The house is how they got the thing; it was never the thing.
Who she is not: the C-suite doctor. Zero of your eight buyers were. She stays off the flyer.
Do this
1
Print the flyer at the bottom of this page. Fill the four red blanks first. Hand it to your financial partner, your lender, and the two CPAs you are meeting next week.
2
Post the three posts below, in order: Monday the 7th, Friday the 11th, Monday the 14th. Same text on Instagram and Facebook. The Facebook event goes up Tuesday the 8th.
3
On every call this week and in the room on the 17th, ask one question: "What does Zillow say your home is worth, and what do you still owe on it?" Write the two numbers down. That is your list.
The examples. Their real page, then yours.
Positive Real Estate, Australia. Their free masterclass page, as it is right now. open it
What they wrote
"Property prices won't wait. Learn how to invest smarter, sooner, faster."
"Are You Wondering How To Become a Real Estate Investor?"
What it got them: 20,000+ people through a free room, 6,500+ coached, and it has "always and will always be FREE."
Why it is your buyer: they ask "are you wondering how to become an investor" to people who own a house and do not think of themselves that way. That is your nurse with fifteen years in the house. Your version puts the house she already owns into the question.
Yours
Are you wondering how to become a real estate investor, using the house you already own?
Under it, on the flyer: "Your equity won't wait. Learn how to put it to work smarter, sooner, faster."
PUT IT: flyer front, headline. Facebook event, first line.
Rock Star Inner Circle, Toronto. A brokerage. Their free class page. open it
What they wrote
"Free 60-minute training class reveals how to successfully invest in real estate without touching a hammer."
What it got them: a brokerage that runs on free classes. Their proof under it is named local people with dollar figures ($13,100 in 7 days, Nenad Momcilovic).
Why it is your buyer: the headline names the thing she is afraid it will cost her, and takes it away. Your buyer's fear is not a hammer. It is her rate. "Wendy, I'm never selling my house."
Yours
A free evening that shows how to buy again without giving up your rate.
Their proof line is named locals with figures. Yours: Stephanie, thirteen doors, $3.3 million. The daycare owner. The mother and daughter with $400,000. Ask each for a first name.
PUT IT: flyer front, second line. Facebook event title. Every text message.
Rock Star Inner Circle, home page. The room in the photo is theirs. open it
What they wrote
"Stop Wondering If Real Estate Investing Actually Works..."
"Turning Real Estate Theory into Real Life Results!"
What it got them: the line sits over a photo of a full ballroom. They publish 10,000 weekly podcast listeners and $2 billion placed.
Why it is your buyer: it says the private doubt out loud. Your buyer's doubt is not whether investing works. It is whether the number Zillow shows her is real money. "every dime is allocated to this, to paying bills."
Yours
Stop wondering if the equity in your house is real money.
And the second one, for the flyer back: "Turning one building into a college fund and a daycare."
PUT IT: Post 1, Monday the 7th. Say it first in the room.
Your Life. Your Terms. Event, Rock Star's big yearly room. open it
What they wrote
"Your Life. Your Terms."
"What If... You Could Get More Wealth, Knowledge, Opportunities, Positivity, and Connection Than You Ever Dreamed of in Just a Few Hours All in ONE Place?"
What it got them: a yearly in-person event that sells tickets at "save over $400" early-bird pricing. The words "real estate" are not in the headline.
Why it is your buyer: the promise is time and freedom, not property. That is exactly what your buyers asked for: "more time for self, for family,""retire comfortably," a college fund, a daycare.
Yours
Your House. Your LEEgacy.
And the question version: "What if you could get a retirement, a second property, and your time back, and the house paid for all three?"
PUT IT: Instagram story, the sticker frame. The last line on the flyer.
property investors network, UK. Twenty years of the same monthly room. open it
What they wrote
"Join the UK's Largest Property Networking Community"
What it got them: 40+ meetings a month, 30,000 members, a 4.9 Trustpilot rating. The room is the product and it repeats.
Why it is your buyer: she comes back if there is a next one. This is your third session with your financial partner. Say so, and say the next date before the room empties.
Yours
Connect with local owners ten years or more in the house. Monthly, on the South Side.
PUT IT: Facebook event, last line. Say it at the end of the night.
Samuel Leeds, UK. This is the actual flyer graphic from his page. open it
What they wrote
"No matter where it is you are on your property journey, The Property Investors Crash Course is for you!"
What it got them: a free-ticket room fed by YouTube. The flyer is three bullets, a face, and the word FREE.
Why it is your buyer: it kills "I'm not ready" at the door. Your buyer has been in the house so long she thinks she missed it.
Yours
Whether you've owned your house 5 years or 25, this night is for you.
PUT IT: flyer front, under the date. Post 2, last line.
The three posts, in order
Each one is a headline from above, then a buyer's exact words, then where and when. Nothing else. The photo is you, not a stock house.
Post 1 · Monday, September 7
Stop wondering if the equity in your house is real money.
"I wish I had the ability to, but every dime is allocated to this, to paying bills."
A client said that to me. Zillow says her house is worth six figures more than she paid for it.
Free Home Equity Night, Thursday, September 17, [PLACE], [TIME]. Message me EQUITY and I will save you a seat.
Headline: Rock Star's shape. Quote: your buyer, 1:22. Six figures: 1:26.
Post 2 · Friday, September 11
"Wendy, I'm never selling my house."
Good. Don't.
A free evening that shows how to buy again without giving up your rate.
Thursday, September 17, [PLACE], [TIME]. Whether you've owned your house 5 years or 25, this night is for you. Message me EQUITY.
Quote: your buyer, 1:26. Headline: Rock Star's shape. Last line: Samuel Leeds' shape.
Post 3 · Monday, September 14
Turning one building into a college fund and a daycare.
"Her whole goal was to create a college fund for her son, but she's also been able to take some of the equity and create a business with it, and now she has a daycare center as well."
She did not buy a building. She bought a college fund. The building paid for it.
Thursday, September 17, [PLACE], [TIME]. Three days left. Message me EQUITY.
Headline: Rock Star's shape. Quote: you, 1:29 (get hers on camera on the 17th). First name only with her permission.
The Facebook event · Tuesday, September 8
Title
Free Home Equity Night: how to buy again without giving up your rate
Description
Are you wondering how to become a real estate investor, using the house you already own?
A free evening with [ADVISOR NAME] for South Side homeowners who have owned their house ten years or more. How to put the equity to work without selling, and without losing your rate.
"Wendy, I'm never selling my house." Good. Don't. Keeping the rate and using the equity are two different decisions.
Doors [TIME] · [PLACE] · Free · In person · No pitch
Whether you've owned your house 5 years or 25, this night is for you.
Third session with [ADVISOR NAME]. Monthly, on the South Side.
Click Going and I will message you to confirm your seat.
Positive Real Estate's shape, Rock Star's shape, your buyer 1:26, Samuel Leeds' shape, pin's shape.
The flyer
Fill the red blanks. Print it. Every line on it is from an example above or from your buyers' mouths.
Front
Are you wondering how to become a real estate investor, using the house you already own?
A free evening that shows how to buy again without giving up your rate.
For South Side homeowners who have owned their house ten years or more.
Your equity won't wait. Learn how to put it to work smarter, sooner, faster.
Thursday, September 17 · Doors TIME PLACE FREE · IN PERSON · NO PITCH
Whether you've owned your house 5 years or 25, this night is for you.
Wendy Lee · LEEgacy Realty Group · with ADVISOR NAME Text EQUITY to YOUR NUMBER for a seat
Your House. Your LEEgacy.
Positive Real Estate ×2 · Rock Star · Samuel Leeds · Your Life Your Terms · your buyer 1:44 · your geography 1:31
Back
"Wendy, I'm never selling my house."
Good. Don't. Keeping your rate and using your equity are two different decisions.
Stop wondering if the equity in your house is real money.
People from here
A voucher holder living in her landlord's building. Today: five buildings, thirteen doors, $3.3 million.
A mother who bought one building for her son's college fund. Today: the college fund, and a daycare center.
A mother and daughter with $400,000 of equity they had never touched. Now: two to three more properties in a year, funding a retirement.
Turning one building into a college fund and a daycare.
Bring your rate and roughly what you owe. We use real numbers. What does Zillow say your home is worth, and what do you still owe on it? Text EQUITY to YOUR NUMBER · Thursday, September 17
your buyer 1:26 · Rock Star ×2 · your clients 1:25, 1:29, 1:18 · the one question, your avatar Part 13
The four blanks
TIME doors open
PLACE venue and address
ADVISOR NAME your financial partner, as she wants to be named
YOUR NUMBER the cell EQUITY texts go to
And one ask: Stephanie, the daycare owner, and the mother and daughter. A yes on using a first name. Until then the flyer says "she," and it still works.
Built September 5, 2026. Your buyers' words are from your September 3 session (timestamps in parentheses). The six pages were photographed the same day. Every headline on this page is one of those six shapes filled with your buyer's words; the full table of all fourteen shapes against all thirteen of your rows is here: LEEgacy Mold Table. Your full avatar: LEEgacy Client Avatar.